Eryca Freemantle
Eryca Freemantle's career started by accident - she was involved in a near fatal car accident causing over 200 scars to her face, loss of hair and a near amputation of her left leg. Her positive attitude towards life encouraged her determination to proceed and be successful.
This motivated her to learn about corrective make-up techniques and application to camouflage her facial scars and blemishes. It was her motivation that gave her the courage to embrace her beauty and at a time of such low self esteem. She had to make and design her own make up, for herself, to disguise her scarred face. Eryca has researched the make up artist industry intensely, travelling the globe, looking at trends and predictions. Through her research she was able
to identify that she had something unique and very much in demand to offer, slightly more than the average make up artist.
She had specialist industry knowledge combined with her traumatic experiences, which is why she is known as a “survivor.” Eryca recognised that there was and still is a niche in the market of make up artistry that has been neglected: The area of WOMAN from African, Asian Oriental, Arabic, Mediterranean, and European, which in her eyes is “the world”, is still untapped.
Therefore, she has armed herself with knowledge educated herself technically and culturally to develop an understanding of this diverse target markets.
Among her many accolades, Eryca is an industry intelligent consultant for renowned cosmetics and make-up brands worldwide. She also offers advice on technical information such as product contents, trends, predictions, colours and themes.
Her contribution to the African beauty industry would be her rich experience and diverse talent. She teaches women how not to fear make-up and establish relations between them and their make-up through a series of workshops with top establishments globally.
Some of Eryca's achievements:
• Virgin Media Pioneer Expert, who works closely with Virgin
Media to bring together entrepreneurs and established
businesses across the UK.
• Ambassador for Inspiring Women South Africa
• UKTI case study
• Global Entrepreneur
• Patron of VISTAF Vitiligo Support and Awareness Foundation,
West Africa.
• (A Qualified Paramedical & Camouflage Corrective Specialist with
the British Association of Skin Care).
• She is an award winning celebrity and international make up
artist,
• Industry intelligence Consultant, educator and author
• Corrective make up specialist
• Trend setter
• Key note and motivational speaker
• She sits on the board of Panel of Experts at London College of
Fashion, one of the most prestigious establishments in the world.
• She is an ambassador for Enterprise UK
• A member of Cosmetic Executive Women (CEW).
The industry loves her glamorous approach to fashion, photography, beauty and corrective make up, she is an acclaimed specialist and is commended by her colleagues in the industry all over the world.
Eryca motivates, encourages, unites and emotionally lifts people of all ages and genders. She has had to deal with some of the most horrific incidents including a fatal car accident and has experienced bullying from very early on in her life. Being told that she would not amount to much, she would fail and not succeed in life. Now an acclaimed makeup artist and Industry Expert she has an amazing and inspirational story to tell.
Eryca’s words of wisdom, experience and expertise, has touched and changed the lives of many. Her Keynote speaking
and motivational talks have taken her from UK and beyond. Eryca believe every woman has the right to look and feel beautiful internally and externally.
Eryca, we salute you!
